The US-based company is expanding its investment offerings with the launch of crypto trading services to its clients. The company’s actively managed cryptocurrency offerings will involve a collection of five or ten cryptocurrencies that include Bitcoin, Ethereum, and altcoins such as Stellar’s XLM, and Cardano, and others.
Titan investment company, which helps investors gain exposure to hedge funds, stock markets, and other investment opportunities, currently manages about $500 million for more than 30,000 clients.
The company has made such a move because it wants to add tremendous value and significant returns for its customers by offering strategic investment and management of a concentrated basket of crypto assets that can outperform over a long time horizon.
Clay Gardner, co-founder and co-CEO at Titan, talked about the development. He said:
“The adoption of cryptocurrencies and blockchain protocols is exploding, and we expect this trend to prove structural and long-term in nature. We see the wrong debate being had – it’s not a matter of if crypto deserves a place in portfolios; it’s a matter of what percentage.”
Titan said the crypto investment team would make monthly adjustments to allocations and coins contained in the cryptocurrency portfolio based on performance.
In July, Titan conducted a $58 million Series B funding round led by Andreessen Horowitz and eventually raised total funding of $75 million. The company plans to use the funding to make important strides in developing its underlying investment mobile platform to enhance its suites of investment products, including Titan Crypto. Over time, Titan plans to expand its crypto offerings to include decentralised finance (DeFi) tokens and introduce more features such as lending and staking to customers.
Shifting the Retail Landscape
As crypto becomes more mainstream, retail investors are increasingly getting involved. But sometimes, users get overwhelmed in the process of setting up wallets and navigating the cryptocurrency ecosystem. User-friendly investing platforms such as PayPal, Robinhood, and now Titan have come up with solutions to offer friendly crypto exposure to retail investors.
This brings a level of legitimacy to cryptocurrencies as an asset class that also signals an evident demand for crypto among retail clients. Given that Bitcoin has been dubbed a ‘safe haven’ asset because of its historically frequent low correction with traditional markets, it is not surprising that some investment companies are trying to offer it as a method of storing value for more risk-tolerant clients, similar to the way they market other assets like equities, gold, and stocks.
Image source: Titan webpage